The Plastic Recycling Show Middle East & Africa (PRS ME&A) has officially announced the Circular Packaging Association (CPA) as its Official Knowledge Partner for its upcoming 2025 edition, scheduled for September 15–17 at the Dubai World Trade Centre.
This strategic collaboration aims to champion circular packaging systems in the MENA region, aligning with major initiatives like the UAE’s Circular Economy Policy 2031. CPA will contribute expert insights and global case studies to the PRS ME&A conference program while facilitating multi-stakeholder dialogues that address the unique challenges and opportunities of regional markets.
CPA will lead curated sessions that spotlight innovations in design, recycled content, waste reduction, and infrastructure development. The association will also help bridge international best practices with regional implementation strategies.
Taher Patrawala, MD of Media Fusion LLC, praised CPA’s role in advancing sustainable packaging solutions, while CPA Chairman Mohamed Eldabaa emphasized the importance of knowledge-sharing and policy integration for a more circular packaging future.
The 2025 edition of PRS ME&A is expected to be its most influential yet—uniting recyclers, manufacturers, policymakers, and innovators committed to circular transformation.