Rudra Ecovation Unveils Anaura at Textile Fair India 2025

Rudra Ecovation Ltd, Asia’s largest fully integrated recycling facility, took part in Textile Fair India (TFI) 2025 held at Bharat Mandapam, Pragati Maidan, New Delhi, from July 10–12. The three-day event brought together leading names in India’s textile and fashion ecosystem, including major corporations like Reliance, to spotlight next-gen sustainable innovations.

At the event, Rudra Ecovation showcased its flagship product — Anaura, a high-performance, eco-friendly fabric brand. Anaura’s fabric portfolio is extensively used in fashion apparel, sportswear, and home furnishings, and is available in 100% sustainable and blended fabric variants. The product stands out not only for its environmental value but also for its international-grade quality, making it a preferred fabric choice for premium global brands.

Rudra also exhibited recent collaborations involving merchandise for Ferrari and Shell, reinforcing Anaura’s wide application and premium performance. Additionally, renowned Indian fashion label Octave has adopted Anaura in its collections.

Rudra Ecovation operates India’s only integrated plastic recycling plant with a capacity to process 8.8 million PET bottles per day, helping avoid around 1.4 lakh metric tonnes of CO₂ emissions annually. The facility also boasts a large-scale daily output of 3,20,000 sq. meters of Anaura fabric. Equipped with cutting-edge European technology and AI/ML-driven quality systems, the company is rapidly emerging as the top choice for sustainable fabrics, both in India and globally.

Aligned with the China Plus One strategy, Rudra Ecovation is positioning itself as a dependable alternative for import substitution. As UK textile export markets open up further, the company expects to benefit from its unique value proposition and product innovation.

A company spokesperson said:

“TFI Textile Fair India provided an excellent platform to highlight Rudra Ecovation’s commitment towards circular economy solutions. Anaura represents our dedication to creating high-quality, eco-conscious fabrics that empower brands to meet their sustainability goals without compromising on design or comfort.”

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