Unveiling Ambitious Plans at Bharat Tex 2025
New Delhi, February 14 – Trident Group, a global leader in home textiles, has announced its ambitious vision to triple its India business by 2027. To achieve this, the company has committed an investment of INR 1000 crore for FY25-26, focusing on sustainability, modernization, and asset enhancement across its home textiles, yarn, and energy divisions.
A key milestone in this journey is the expansion of Trident’s home textile brand, myTrident, into the luxury segment with the launch of LUXEHOME by myTrident. This premium collection features high-quality bedding and towels with unmatched softness, absorbency, and durability, priced between INR 4,000 and INR 40,000. This strategic expansion positions myTrident as a significant player in India’s growing luxury home furnishings market.
Leadership Insights
Padma Shri Dr. Rajinder Gupta, Chairman, Trident Group, emphasized the company’s commitment to innovation and sustainability, stating:
“At Trident, we are dedicated to shaping the future of textiles with cutting-edge technology and sustainable practices. Our focus on modernization and global expansion will not only reinforce our market leadership but also redefine excellence in the industry. Bharat Tex 2025 is a pivotal event, and we are proud to be part of India’s journey as a global textile powerhouse.”
Neha Gupta Bector, Chairperson, myTrident, highlighted the brand’s luxury market entry:
“LUXEHOME marks a transformational step for myTrident as we bring world-class luxury home furnishings to Indian consumers. With our expertise in craftsmanship, we aim to elevate home elegance through high-quality, meticulously designed products.”
Rajneesh Bhatia, CEO, myTrident, outlined the brand’s expansion plans:
“We are increasing our retail presence from 7,000 to 10,000 touchpoints to strengthen our leadership in home furnishings. Additionally, we are focusing on key growth sectors such as HORECA, institutional sales, and corporate gifting. Speed and agility remain central to our strategy, as we collaborate with major e-commerce and quick-commerce platforms to enhance customer experience.”
Showcasing Innovation at Bharat Tex 2025
Trident also unveiled its Spring Summer ’25 collection, inspired by India’s rich textile heritage, blending traditional craftsmanship with modern innovations. The collection reflects a forward-thinking vision for the future of textiles.
About Trident Group
Trident Limited is the flagship company of Trident Group, a global conglomerate based in Ludhiana, Punjab. It is a leading manufacturer of yarn, bath & bed linen, and wheat-straw-based paper. With a strong presence in domestic and international markets, Trident is recognized for its commitment