With rapid expansion underway, FUZE moves to fully promote brand growth and success
Fuze Biotech, innovators in sustainable, antibacterial, and fast-drying fabric and surface finishes, is proud to announce the recent signing of boutique marketing and communications agency Formidable Media.
Thanks to several new brand partnerships and a growing list of technology offerings, FUZE storytelling is now more important than ever. Through this strategic partnership, FUZE is now able to more fully reach an interested and growing audience as the brand continues their rapid expansion into 2023 and beyond.
“As a materials and services provider, FUZE Biotech often operates somewhat behind the scenes,” said Andrew Peterson, Chief Technical Officer with FUZE. “This partnership with Formidable will help us gain exposure with brand decision makers and the end users who will purchase products from our partner brands. With our rapid expansion into 2023 already underway, this partnership will help us achieve our ambitious growth goals.”
FUZE is a permanent, sustainable, chemical-free technology that can be applied to any surface or textile. Preventing odor-causing bacteria and mold, encouraging rapid moisture evaporation, cooling, and protecting against UVA and UVB are just some of the benefits.
Dedicated to sustainability, only a small amount of FUZE is applied during a light misting process at either the factory or the consumer level, causing no harmful effects to you or the environment.
“FUZE is a perfect partner brand for us,” said Scott Kaier, Founder and President of Formidable Media. “Our extensive work with materials and technology suppliers, plus our expertise with consumer products, lends itself well to FUZE’s overall mission of awareness, conversion, and growth. We look forward to working with them.”
With uses in hospitality, textiles, bedding, apparel, and footwear, FUZE spans a wide range of markets and applications. Using gold and silver particles sourced from recycled electronics, FUZE is chemical free, non-polluting and permanent.
About FUZE Biotech
Based in Salt Lake City, Utah, FUZE Biotech creates a permanent, chemical-free technology that can be applied to any surface or textile to prevent and protect against odor causing bacteria and mold. Dedicated to sustainability, only a small amount of FUZE is applied during a light misting process at either the factory or the consumer level, causing no harmful effects to you or the environment. Visit Fuze at fuzebiotech.com for more information.
About Formidable Media
As a boutique communications agency operating on a global scale, Formidable Media offers something few other agencies can: Full-time senior level consulting, ideation, and performance. Focused on new thinking, deep relationships, and authentic storytelling, Formidable draws on 27 years of PR and outdoor industry experience to help a select group of dynamic clients build their brands through a fully customized suite of marketing services including public relations/earned media, custom content creation, paid media packages, affiliate programs, digital marketing, ambassador team management, and social media support.