Holostik Leads the Fight Against Counterfeiting at TAF 2025

New Delhi, March 18, 2025 – Holostik, a global leader in anti-counterfeiting and authentication technologies, actively participated in the 6th edition of the Traceability and Authentication Forum (TAF) 2025, held on March 17–18 at Eros Hotel, Nehru Place, New Delhi. Organized by the Authentication Solution Providers’ Association (ASPA) in collaboration with The Rise, the event brought together key stakeholders to discuss advancements in brand protection, traceability, and supply chain security.

As the Registration Partner of TAF 2025, Holostik highlighted its commitment to innovation and industry collaboration. The event opened with a ceremonial lamp-lighting led by Mr. Ankit Gupta, Vice President of ASPA and Joint Managing Director at Holostik Group, symbolizing a unified effort against counterfeiting.

Mr. Gupta also moderated a high-impact panel discussion titled “Physical and Digital Technology: The Cornerstones of Authenticity”, featuring insights from experts on integrating traditional security features—like holograms and tamper-evident labels—with digital tools such as blockchain, AI verification, and IoT solutions.

Holostik’s presence underscored its phygital approach—a seamless blend of physical and digital authentication methods. From advanced holograms to real-time track-and-trace systems, Holostik’s solutions are designed to protect brands and build consumer trust across industries.

A key part of its innovation strategy is Utopia Digitech, the company’s digital arm, which offers blockchain-based SaaS platforms for product verification, warranty management, and system integration with ERP, CRM, and BI tools.

“As counterfeiters become more advanced, brands must adopt a multi-layered defense,” said Mr. Ankit Gupta. “At Holostik, we’re dedicated to delivering integrated security solutions that ensure product authenticity and safeguard consumer trust.”

TAF 2025 proved to be a vital platform for collaboration between industry leaders, regulators, and technology providers. Holostik’s active participation further solidified its role as a driving force in the fight against counterfeiting.

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